DÄNEMARK

"We will come to the ports and communicate with sailors to discover their needs. We want to strengthen the service concept. We want to be your local sailmaker.” This is the promise Mads Christensen & Sofus Pedersen make today as they open the new One Sails loft in Rungsted Harbour.

Mads & Sofus, experienced former North Sails employees, are introducing OneSails Denmark to the Danish market. They opened their sail and service loft in Rungsted Harbour, on the first floor of the building where New Shipshape is located.

Mads Christensen, a former salesman at North Sails in Denmark, is thrilled to be able to open their new sail loft today, in time for 2015 sailing season:

"Our mission is to make quality sails, and therefore we have chosen to be part of the OneSails Group – one of the most exciting international sail lofts. They began in 2007 and already have a good representation across Europe and Asia. OneSails was founded by former America's Cup sailors, and former North Sails and UK Sailmakers people."

"We have seen the product in action, especially when we have sailed in Southern Europe, and were immediately taken by its design. It seemed perfect for us. "

"We will make a point of being at the ports, talking to sailors, and placing emphasis on strengthening the service concept as sailmakers. We want to be your local sailmaker.”

Sofus Pedersen, previously a designer at North Sails in Denmark, adds:

"Our target audience ranges from those who sail dinghies and keelboats One-Design, to keelboats sailing both DH and ORCi where One Sails are particularly strong in the segment of keel boats up to about 50 feet."

"We have a host of expertise and technology available to us, which means that we can service both racing yachts and pleasure boats. Our top product is the high-tech sailcloth 4T FORTE, a technology which means the sails have no films. Apart from North 3Di, which of course we know very well, this is the only sailcloth on the market that does not have film."

"OneSails is well advanced in their technology and their attitude, and they have products we can vouch for. We are excited to be working with them. They constantly try new things in terms of materials, methods and design. They experiment to find new ways of doing things – they always want to improve and advance. We like that they think outside the box."